Marketing & Social Media Queen~ Denise Cassino
Maureen G. Mulvaney, better known as MGM, Amazon Best Selling Author of The Women’s Millionaire Club (http://www.TheWomensMillionaireClub.com) celebrates and honors the Marketing Genius of Denise Cassino.
“My original Book Launch of The Women’s Millionaire Club, was quite successful as my book became an Amazon Best Seller. The Challenge was that I spent hundreds of hours and tons of money figuring it all out.
I watched another author, also become an Amazon Best Seller, but she breezed through the process because she had a Secret Weapon–Denise Cassino.
I’ve learned my lesson–to create a Highly Successful and Profitable Book Launch and Internet Marketing campaign I hired Denise Cassino. You Should, too.” ~ Maureen G. Mulvaney, MGM
Denise Cassino ~Website Design, Web Marketing and Publicist
Denise Cassino is the CEO of Wizardly Web Designs and Marketing, a Website Design and Internet Marketing Firm. With a tremendous subscriber list, Denise can easily reach thousands of writers and authors by email with the stroke of a key.
Denise works as YOUR Marketing Partner by providing the following services:
1. WEBSITES: A must for every marketing effort. A website should be optimized with relative tags, page titles, subheadings, links, blogs and inbound links from other sites. Denise builds creative, unique and personalized websites, Denise creates banners and ads for other sites, too.
2. SOCIAL NETWORKING: Powerful networking tool for marketing. Many sites make it easy to build contacts and notify them of upcoming or past events. These are important to draw visitors to Virtual Book Tours, radio shows, and book launches. Denise sets up accounts with the most effective social networks.
3. BLOG: Centerpiece of your campaign. If used properly, every blog entry links back to the owners web pages at least 3 times per entry. This alerts the search engines that there is new content available. As more and more links point to a given site, the search engines give the site a higher rating. 70% of what search engines look for is popularity. Denise builds and maintains the blog, frequently adding content.
4. PRESS RELEASES: Announce relevant and important news and events. When properly constructed and written, they will garner the attention of reporters looking for stories. These Press Releases must be submitted to press release sites on the Internet for maximum exposure. Denise writes and distributes the press releases.
5. PRESS KITS: All authors, speakers and personalities need a Press Kit or Media Kit. This includes the persons photo/s, biography, and possible topics of discussion; if a book is highlighted, cover art, synopsis, reviews and a sample chapter are important inclusions. Denise creates and distributes the Press Kit.
6. VIRTUAL BOOK TOURS: Replace the in-person book signings. These are events on the Internet hosted by website owners and bloggers who each promote one leg of the tour by including info from the media kit, written interviews and more. These must be targeted to an audience receptive to the book genre. Denise arranges the Virtual Book Tours.
7. EMAIL LISTS: Help sell books and grow businesses. Opt-in pages lure visitors with the promise of something free—a report, a book, an eBook, etc. In exchange, the visitor must opt-in with his contact information. Denise creates the opt-in page and helps create the free item giveaway.
8. BOOKMARKING: A way to spread the word about the product one is marketing. Bookmarking sites further distribute information published elsewhere on the Internet. Denise does Bookmarking for her clients.
9. RADIO SHOWS: Best way to spread the word about new books and products sold on the Internet. They reach a wide audience and can be distributed via podcast and placed on the website. Denise arranges radio interviews.
10. ORANIZATION AND COORDINATION OF INTERVIEWS AND EVENTS: Denise keeps a calendar, notes these items on the website calendar and keeps her clients on schedule.
11. COACHING: Denise coaches her clients in ways to make their interviews and appearances most effective.
12. PUBLIC APPEARNCES: Denise contacts schools, groups, libraries and corporations to arrange speaking engagements, book signings and readings and seminars for her clients.
Contact Information:
Denise Cassino
PO Box 1223
Conifer, CO 80433
303-838-3399 Office
303-901-3907 Cell
dencassiono@gmail.com
http://www.wizardlywebdesigns.com
Twitter@dcassino
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- Tying Marketing Via Email To Social Media Marketing





July 4th, 2010 at 5:40 pm
I couldn’t agree …
I couldn’t agree more! I brought an existing website to Denise and asked her to revamp/rework it. And she surely did! I was really happy with the changes, new and creative ideas and end result. Trust is an important quality in any relationship and that is established right away with Denise. I agree…Denise is so easy to work with. Thanks, Denise. Chris Mulligan